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Home » Brand Marketing » B2B & B2C Strategy

B2B & B2C Strategy

by C Iyengar

TL;DR: JioStar is using OpenAI-powered AI on JioHotstar to make content discovery voice-led, personalized and …

by C Iyengar

TL;DR: Nestlé India is focusing on fewer, bigger brand bets under MD Manish Tiwary, renewing …

by C Iyengar

TL;DR: Healthcare marketing is moving from fixed annual media plans to real-time, data-led engagement. The …

by C Iyengar

TL;DR: Adobe launched Brand Visibility, a tool that helps marketers track how often their brands …

by C Iyengar

TL;DR: KFC is refreshing its global brand, stores and menu to stay ahead in the …

by C Iyengar

TL;DR: Wipro has launched a Bengaluru AI centre for Anthropic’s Claude and plans to train …

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