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MSME India

by C Iyengar

Delhi has invited agencies to bid for a ₹1.27 crore advertising and marketing mandate aimed …

by C Iyengar

India’s quick-commerce platforms could face closer scrutiny over personalised pricing as algorithms become capable of …

by C Iyengar

India’s premium chocolate market is entering a more demanding phase. Consumers who once needed convincing …

by C Iyengar

For years, the CMO could plausibly treat technology as somebody else’s department. That defence is …

by C Iyengar

Ecommerce, BFSI and consumer technology are emerging as early movers in India’s shift toward AI-led …

by C Iyengar

Up to 80% of large brands’ digital media spend could be AI-optimised by FY27, according …

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