by Sourav Choudhary Brand Marketing Super Bowl advertising hits new highs as brands rediscover television’s power by C Iyengar February 3, 2026 Brand Marketing Grokipedia shows up in AI model citations by C Iyengar February 3, 2026 Brand Marketing Brand focus shifts from celebrities to influencers as endorsements drop 22% in 2025 by C Iyengar February 3, 2026 AIDigital TransformationTechnology Why Perplexity is betting on targeted organic growth over aggressive marketing by C Iyengar February 2, 2026 AITechnology AI-generated ads perform on par with human-led campaigns, global study finds by C Iyengar February 2, 2026 Rural India redraws marketing plans as digital budgets shift beyond metros by C Iyengar January 27, 2026 Influencers now shape consumer decisions more than traditional advertising by C Iyengar January 17, 2026 Consumers are abandoning traditional search faster than brands expect, new study finds by C Iyengar January 15, 2026 Marketing’s fragmentation is breaking budgets — machines may be the glue by C Iyengar January 11, 2026 Markets steady as investors reassess rates, inflation and risk in early 2026 by C Iyengar January 12, 2026 Seven digital marketing shifts that will define 2026 by C Iyengar January 11, 2026 Marketing’s fragmentation is breaking budgets — machines may be the glue by C Iyengar January 11, 2026 Gold prices hold firm on December 31, shaping cautious consumer spending and festive marketing strategies by C Iyengar January 1, 2026 Year-end market volatility signals cautious reset for brand and marketing spend in 2026 by C Iyengar January 1, 2026 Why Perplexity is betting on targeted organic growth over aggressive marketing by C Iyengar February 2, 2026 AI-generated ads perform on par with human-led campaigns, global study finds by C Iyengar February 2, 2026 Influencers now shape consumer decisions more than traditional advertising by C Iyengar January 17, 2026 Yahoo is rebuilding its DSP as a data backbone for an Agentic Advertising Future by C Iyengar January 17, 2026 Year-end market volatility signals cautious reset for brand and marketing spend in 2026 by C Iyengar January 1, 2026 How AI reshaped publisher strategy and operations in 2025 by C Iyengar December 28, 2025 Why a UK tech activist’s lawsuit could reshape US tech sanctions policy by C Iyengar December 28, 2025 Why Oracle’s AI push is becoming central to its enterprise growth story by C Iyengar December 27, 2025 Why Nvidia’s licensing deal with Groq signals a shift in AI chip strategy by C Iyengar December 27, 2025 Why generative AI’s hidden costs are forcing marketers to rethink adoption by C Iyengar December 26, 2025 Year-end market volatility signals cautious reset for brand and marketing spend in 2026 by C Iyengar January 1, 2026 Synopsis Muted equity markets on December 31 reflect investor caution, setting a conservative tone for brand investments and marketing budgets. Article Indian equity markets ended December 31 on … How AI reshaped publisher strategy and operations in 2025 by C Iyengar December 28, 2025 Why Nvidia’s licensing deal with Groq signals a shift in... by C Iyengar December 27, 2025 Why generative AI’s hidden costs are forcing marketers to rethink... by C Iyengar December 26, 2025