by Sourav Choudhary B2B & B2C StrategyBrand MarketingMarketing TrendsRetail MediaStrategic VisionTechnology Tata’s EV recovery shows why product value now matters more than first-mover advantage by C Iyengar August 21, 2026 Ad TechAIDigital TransformationInnovationMarketing TrendsMarTechMSME IndiaRetail MediaTechnology E-commerce and BFSI push India’s advertising deeper into AI by C Iyengar August 21, 2026 Ad TechAIB2B & B2C StrategyCreative TrendsDigital EngagementDigital TransformationInnovationMarketing TrendsMarTechMSME IndiaStrategic VisionTechnology AI could optimise 80% of large brands’ digital media spend by FY27 by C Iyengar August 21, 2026 Ad TechB2B & B2C StrategyBrand MarketingCampaignsCreative TrendsDigital EngagementIndustry CampaignsMarTechTechnologyTrending India’s shopping journey is moving from search to scroll by C Iyengar August 20, 2026 B2B & B2C StrategyBrand MarketingBrand PartnershipsCampaign ImpactCampaign ROICampaignsDigital EngagementFan EngagementIndustry CampaignsMarketing TrendsRetail MediaSponsorshipsTrending Festive demand drives bigger budgets into India’s OOH advertising by C Iyengar August 20, 2026 Tata’s EV recovery shows why product value now matters more than first-mover advantage by C Iyengar August 21, 2026 E-commerce and BFSI push India’s advertising deeper into AI by C Iyengar August 21, 2026 AI could optimise 80% of large brands’ digital media spend by FY27 by C Iyengar August 21, 2026 Titan bets on regionalisation and premium jewellery to accelerate growth by C Iyengar August 16, 2026 Festive demand drives bigger budgets into India’s OOH advertising by C Iyengar August 20, 2026 Indian IT firms turn to M&A as AI reshapes the services model by C Iyengar August 20, 2026 Colgate-Palmolive hands Palmolive’s digital growth engine to a D2C specialist by C Iyengar August 19, 2026 Sports ads are moving from demographics to live moments by C Iyengar August 17, 2026 Titan bets on regionalisation and premium jewellery to accelerate growth by C Iyengar August 16, 2026 Tata’s EV recovery shows why product value now matters more than first-mover advantage by C Iyengar August 21, 2026 E-commerce and BFSI push India’s advertising deeper into AI by C Iyengar August 21, 2026 AI could optimise 80% of large brands’ digital media spend by FY27 by C Iyengar August 21, 2026 India’s shopping journey is moving from search to scroll by C Iyengar August 20, 2026 Indian IT firms turn to M&A as AI reshapes the services model by C Iyengar August 20, 2026 Beyond mobile, Affle wants advertising to follow consumers across screens by C Iyengar August 19, 2026 AI spending nears $760 billion as big techs test the economics of scale by C Iyengar August 19, 2026 Databricks raises $5 billion at $190 billion valuation to scale enterprise AI by C Iyengar August 18, 2026 Nvidia may put $3 billion behind SB Energy’s OpenAI data centre push by C Iyengar August 18, 2026 OpenAI expands ChatGPT Ads to five major international markets by C Iyengar August 15, 2026 E-commerce and BFSI push India’s advertising deeper into AI by C Iyengar August 21, 2026 TL;DR: Ecommerce, BFSI and consumer tech are pushing India’s advertising market deeper into AI-led buying, where automation, transaction data and measurable outcomes matter more. Commerce advertising is forecast … AI could optimise 80% of large brands’ digital media spend... by C Iyengar August 21, 2026 India’s shopping journey is moving from search to scroll by C Iyengar August 20, 2026 Indian IT firms turn to M&A as AI reshapes the... by C Iyengar August 20, 2026
