by Sourav Choudhary Campaign ImpactCampaign ROIIndustry CampaignsMSME India Delhi opens ₹1.27 crore marketing mandate for MSME RAMP programme by C Iyengar August 25, 2026 B2B & B2C StrategyBrand MarketingCampaign ImpactCampaign ROIMarketing TrendsMarTechTechnologyTrending Alibaba’s AI spending pushes quarterly profit down 75% by C Iyengar August 24, 2026 B2B & B2C StrategyBrand MarketingCampaign ImpactCampaignsCreative TrendsIndustry CampaignsMarketing TrendsSponsorshipsSports MarketingStrategic Vision Women’s sports is becoming a high-intent commerce channel for brands by C Iyengar August 24, 2026 Ad TechCampaign ImpactCampaign ROICampaigns Google ads adds multi-campaign A/B tests for budgets and ROI by C Iyengar August 24, 2026 Ad TechAIMarTechPeopleTechnologyTrending Atomberg files for IPO with ₹450 crore fresh issue, puts brand and R&D in focus by C Iyengar August 23, 2026 Alibaba’s AI spending pushes quarterly profit down 75% by C Iyengar August 24, 2026 Women’s sports is becoming a high-intent commerce channel for brands by C Iyengar August 24, 2026 Atomberg files for IPO with ₹450 crore fresh issue, puts brand and R&D in focus by C Iyengar August 23, 2026 Tata’s EV recovery shows why product value now matters more than first-mover advantage by C Iyengar August 21, 2026 Amazon India marketplace revenue rises 19% as loss shrinks 89% by C Iyengar August 22, 2026 Brands raise festive quick-commerce ad budgets as FMCG and beauty lead the rush by C Iyengar August 22, 2026 Tata’s EV recovery shows why product value now matters more than first-mover advantage by C Iyengar August 21, 2026 E-commerce and BFSI push India’s advertising deeper into AI by C Iyengar August 21, 2026 AI could optimise 80% of large brands’ digital media spend by FY27 by C Iyengar August 21, 2026 Alibaba’s AI spending pushes quarterly profit down 75% by C Iyengar August 24, 2026 Google ads adds multi-campaign A/B tests for budgets and ROI by C Iyengar August 24, 2026 Atomberg files for IPO with ₹450 crore fresh issue, puts brand and R&D in focus by C Iyengar August 23, 2026 Why India’s CMOs can no longer outsource technology thinking by C Iyengar August 22, 2026 Tata’s EV recovery shows why product value now matters more than first-mover advantage by C Iyengar August 21, 2026 E-commerce and BFSI push India’s advertising deeper into AI by C Iyengar August 21, 2026 AI could optimise 80% of large brands’ digital media spend by FY27 by C Iyengar August 21, 2026 India’s shopping journey is moving from search to scroll by C Iyengar August 20, 2026 Indian IT firms turn to M&A as AI reshapes the services model by C Iyengar August 20, 2026 Beyond mobile, Affle wants advertising to follow consumers across screens by C Iyengar August 19, 2026 Alibaba’s AI spending pushes quarterly profit down 75% by C Iyengar August 24, 2026 TL;DR: Alibaba’s quarterly profit fell 75% as AI infrastructure spending surged, even as revenue rose 9%. The bigger signal: AI cloud and computing revenue jumped 45%, showing why … Atomberg files for IPO with ₹450 crore fresh issue, puts... by C Iyengar August 23, 2026 E-commerce and BFSI push India’s advertising deeper into AI by C Iyengar August 21, 2026 AI could optimise 80% of large brands’ digital media spend... by C Iyengar August 21, 2026
