Hero MotoCorp has approved a cash purchase of up to ₹1,758 crore in Ather Energy, …
Healthcare advertisers are being pushed to trade blunt reach for relevance as fragmented viewing habits, …
Delhi has invited agencies to bid for a ₹1.27 crore advertising and marketing mandate aimed …
Alibaba’s quarterly net profit fell 75% as the Chinese technology group sharply increased spending on …
Article: Women’s sports is giving brands something increasingly scarce: fast-growing audiences whose attention extends beyond …
Article: Google is simplifying A/B testing in Google Ads, allowing advertisers to test different budgets …
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