72 Google has launched a new cross-platform file sharing feature that lets Android users send images, videos, and documents to iPhones—without requiring Apple’s approval. This update to Google’s Nearby Share is being framed as an “unauthorised” workaround, allowing seamless file transfers between Android and iOS, a space long dominated by Apple’s AirDrop. The move is significant because Apple has traditionally kept iOS locked off from third-party sharing protocols, citing privacy and security concerns. Now, through the Google Files app, Android users can initiate a transfer to an iPhone without pairing devices manually or relying on third-party apps. The recipient receives a link via Bluetooth or QR code, leading to a download page that functions similarly to AirDrop. While Apple has not commented, Google’s decision reflects growing frustration with Apple’s walled garden ecosystem, particularly as cross-platform compatibility becomes more critical. The feature appears aimed at solving everyday user pain points like sending large files during meetings or events without needing cloud uploads or cables. However, since this method sidesteps iOS system permissions, it remains to be seen whether Apple will block or restrict it in future updates. This is the latest in a series of quiet escalations between the two tech giants. Google’s move signals a broader push for interoperability—and may nudge Apple toward more open standards, especially amid regulatory scrutiny in the US and EU. You Might Be Interested In Apple’s first foldable iPhone may arrive with iPhone 18 Pro in 2026 70% of marketers see agentic AI as transformative, but effectiveness remains unclear Deepfakes and Slop: The New Ad Placement Minefield Google introduces AI Agent for advertisers: a smarter analytics and media advisor Google refreshes its iconic “G” with brighter gradient OpenAI launches GPT-5.1, promising a smarter and more intuitive ChatGPT