Friday, February 6, 2026
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Marketing Trends

by C Iyengar

Colgate-Palmolive India is changing how it sells and markets Palmolive, handing the brand’s D2C and …

by C Iyengar

Sports advertising is being recast around a simple distinction: knowing who is watching is no …

by C Iyengar

Titan is putting regionalisation, brand differentiation and premium jewellery at the heart of its next …

by C Iyengar

OpenAI has launched ChatGPT Ads in the UK, Mexico, Brazil, Japan and South Korea, widening …

by C Iyengar

India’s 2026 festive advertising season is turning into a battle for efficient reach as brands …

by C Iyengar

Reddit is becoming a verification layer in AI-assisted shopping. In its Path to Purchase 2026 …

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