Friday, February 6, 2026
English English French Spanish Italian Korean Japanese Russian Hindi Chinese (Simplified)
Home » Travel Marketing » Campaign ROI

Campaign ROI

by C Iyengar

TL;DR: India’s OOH advertising market is heading into the festive season with double-digit growth expectations …

by C Iyengar

TL;DR: Honasa lifted Q1 FY27 advertising spend 16.7% to ₹241 crore as e-commerce grew 20%+, …

by C Iyengar

TL;DR: Emami is targeting ₹750–800 crore from its strategic new-age portfolio in FY27 after 61% …

by C Iyengar

TL;DR: India’s festive ad season is getting more expensive and competitive, with brands facing rising …

by C Iyengar

TL;DR: Bata India raised advertising investment nearly 25% in Q1 FY27 as revenue grew 4% …

by C Iyengar

TL;DR: Coca-Cola and Visa turned World Cup sponsorship into clearer commercial gains, while McDonald’s missed …

Subscribe

* indicates required

The Enterprise is a leading online platform focused on delivering in-depth coverage of marketing, technology, AI, and business trends worldwide. With a sharp focus on the evolving marketing landscape, it provides insights into strategies, campaigns, and innovations shaping industries today. Stay updated with daily marketing and campaign news, people movements, and thought leadership pieces that connect you to senior marketing and business leaders. Whether you’re tracking global marketing developments or seeking to understand how executives drive growth, The Enterprise is your go-to resource.

Address: 150th Ct NE, Redmond, WA 98052-4166

©2026 The Enterprise – All Right Reserved.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept