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Sponsorships

by C Iyengar

TL;DR: Women’s sports is becoming a serious commerce channel: Meta says athlete content is shaping …

by C Iyengar

TL;DR: Brands are reportedly raising festive quick-commerce ad budgets by 25–35%, with FMCG, beauty and …

by C Iyengar

TL;DR: India’s OOH advertising market is heading into the festive season with double-digit growth expectations …

by C Iyengar

TL;DR:Nvidia may invest up to $3 billion in SB Energy, drawing the chipmaker more closely …

by C Iyengar

TL;DR: The IPL’s business value rose 11.4% to $20.6 billion in 2026, driven by record …

by C Iyengar

TL;DR: World Cup 2026 advertising has kicked off early because the expanded 48-team, 104-match tournament …

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