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CMO Corner

by C Iyengar

TL;DR: Sitecore acquired Scrunch to help brands improve how they appear in AI-generated search results …

by C Iyengar

TL;DR: OpenAI’s two-CMO problem shows its bigger brand tension: selling enterprise trust while courting mass …

by C Iyengar

TL;DR: Infosys, TCS and Wipro have expanded Microsoft 365 Copilot to over 300,000 employees, turning …

by C Iyengar

TL;DR: Anthropic has confidentially filed for a U.S. IPO, potentially bringing the maker of Claude …

by C Iyengar

TL;DR: The NWSL, the premier professional women’s soccer league in the United States, is using …

by C Iyengar

TL;DR: Wakefit reported a sharp Q4 FY26 profit of Rs 121.7 crore, helped by higher …

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