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Brand Marketing

by Rashmeet Kaur

As 2025 unfolds under economic strain and strategic uncertainty, marketers are no longer just managing …

by Alok Kejriwal

Reddit has rolled out two AI‑powered advertising tools — Reddit Insights and Conversation Summary Add‑ons—designed …

by Aman Verma

Tata Consultancy Services is swapping trade shows for finish lines — using marathons to build …

by Dinesh Ramachandran

ASICS appoints a dog as brand ambassador, tapping into the motivational power of pets to …

by R Pal

R/GA introduces a proprietary AI Search Optimisation Platform to help brands maintain visibility as AI-driven …

by Aman Verma

Brands no longer have a captive audience. To stay relevant, they must build culture—not interrupt …

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