New Jersey Devils, Prudential Center, and Verizon Extend Partnership

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The New Jersey Devils, Prudential Center, and Verizon have announced a multi-year extension of their partnership, focusing on enhancing the fan experience and improving arena operations through innovative technology.

Verizon is deploying advanced technologies such as Verizon 5G Ultra Wideband, Verizon Private 5G Network, and Wi-Fi 6/6E at Prudential Center to provide efficient and reliable wireless connectivity for large-scale events, concerts, and games. This improved connectivity will transform the fan experience at Devils home games and other events through the Devils and Prudential Center Mobile App, Powered by Verizon.

Additionally, the partnership introduces new cashierless checkout stores at Prudential Center, powered by computer vision technology from AiFi. These stores, in collaboration with hospitality partner Levy, offer fans a streamlined food and beverage experience with low-friction transactions.

Jonathan Nikols, SVP of Global Enterprise Americas at Verizon Business, highlighted the collaborative efforts between the partners to bring innovative solutions to the sport of hockey. The partnership aims to transform the fan experience and enhance hockey operations using the power of 5G technology.

This extension builds upon Verizon’s role as the Official 5G Network of the NHL and includes the deployment of transformative business solutions, such as wireless Officials’ iPads, for replay review and coaching communications. The ongoing rollout of technological innovations underscores the commitment of both companies to advancing fan engagement and arena experiences.