Best Buy Introduces AR Tech Exploration App for Apple Vision Pro

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Best Buy unveils a groundbreaking way for customers to explore and visualize their ideal home technology setup with the launch of Best Buy Envision, an app exclusively available on Apple Vision Pro.

Utilizing augmented reality (AR), the Best Buy Envision app enables users to preview 3D models of a wide range of Best Buy products directly within their living space. With Apple Vision Pro, users can seamlessly visualize how various products, including big-screen TVs, appliances, fitness equipment, and furniture, will fit and look in their home before making a purchase.

Once users find the perfect product, they can access detailed information such as product ratings and pricing, share it with friends via text or email, or proceed to purchase directly through the Vision Pro Safari app on BestBuy.com.

Brian Tilzer, Chief Digital, Analytics, and Technology Officer for Best Buy, emphasizes the app’s role in delivering an immersive and personalized shopping experience. Best Buy Envision represents the company’s commitment to leveraging innovative technology to enhance the consumer electronics shopping journey.

Designed specifically for the Apple Vision Pro, Best Buy Envision promises to revolutionize the shopping experience, empowering users to make informed decisions and confidently embrace new technology upgrades.