Thursday, May 16, 2024
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Wipro Consumer Care on Monday announced its entry into the packaged food and spice segment by acquiring Nirapara, one of the largest-selling traditional food brands in Kerala.

The deal size was not disclosed by the company. The Wipro group arm has signed a definitive agreement with Nirapara, a company statement said.

With this acquisition, Wipro Consumer Care joins FMCG firms such as Dabur, Emami, Tata Consumer Products Ltd and ITC, which are already present in the spices market.

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