Expedia Group Welcomes New Partners to Its Global Travel Ecosystem

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Expedia Group, a leading force in travel technology and supply, continues to reinforce its commitment to powering travel for everyone, everywhere through a series of new and expanded partnerships. These initiatives aim to broaden Expedia Group’s global reach and enhance travel options for consumers while providing growth opportunities for partners.

Alfonso Paredes, President of Private Label Solutions at Expedia Group, emphasized the transformative impact of the company’s purpose-built technology on the travel industry. He highlighted Expedia Group’s ongoing investment in technology to deliver new capabilities to partners, enabling them to reach travelers within its expansive global ecosystem. This commitment translates into a diverse range of travel options, competitive pricing, and unique experiences for travelers while fostering growth for all involved.

Greg Schulze, President of Travel Partners and Media at Expedia Group, underscored the company’s focus on deepening relationships with established global travel brands while also supporting startups and entrepreneurs to scale their growth. He emphasized the value of Expedia Group’s transformative technology and media network in inspiring travelers worldwide and driving significant value for partners.

Expanding its presence in the Asia Pacific region, Expedia Group has formed strategic partnerships with key organizations to enhance travelers’ experiences and promote sustainable tourism. Tourism and Events Queensland, Tourism Tropical North Queensland, Tourism Northern Territory, and Brisbane Economic Development Agency have joined forces with Expedia Group Media Solutions to showcase Australia’s unique culture, landmarks, and history. Through advertising solutions such as native ads, PassportAds, and YouTube videos, these partnerships aim to capture more interest and elevate the region’s market share.

In Japan, Expedia Group’s Rapid API solution has enabled Ikyu, an online booking service specializing in luxury hotels and restaurants, to access a broader range of lodging options. By integrating Rapid API, Ikyu can offer guests access to over 20,000 additional properties worldwide on its newly revamped international site, enhancing the luxury travel experience for its customers.

Expanding its partnership network further, Top Town Travel in China, an established travel agency catering to inbound and outbound travelers, will leverage Expedia Group’s quality hotel supply via Rapid API. This collaboration will enable Top Town Travel to offer a wide range of hotel room types to travelers, enhancing their booking experience and expanding their travel options.

These partnerships underscore Expedia Group’s commitment to driving innovation in the travel industry and providing travelers with unparalleled choices and experiences while supporting the growth of its partners around the globe.