Tuesday, July 23, 2024
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The European Court of Justice ruled on Thursday that online retail giant Amazon could be held responsible for breaching luxury shoemaker Christian Louboutin’s trademark rights over the sale of counterfeit red-soled heels on its platform. Third-party sellers on Amazon frequently advertise red-soled stilettos that are not made by Louboutin. The French designer brought cases against the company in Belgium and Luxembourg in 2019, arguing that he did not give his consent for these products to be sold on the market. Louboutin shoes’ red outer sole, which is the brand’s signature feature, is registered as an EU and Benelux trademark. 

The EU court stated that it is now up to the local jurisdictions in Belgium and Luxembourg to determine whether users on the online marketplace could have been under the impression that the ads were not from third-party sellers, but from Amazon itself.

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