Nothing has Changed

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Since the first smartphone was released a year ago, ‘Nothing’ has changed, and the corporation may already be trying to grow its brands. There are presently three products under the Nothing brand: the Ear (1), Ear (Stick), and Phone (1). But it appears that the company is getting ready to introduce a new sub-brand named “Particles by XO.” The sub-brand has reportedly been trademarked in the US under a shell corporation, and it is rumoured to be released in the US market alongside other Nothing items, according to Kuba Wojciechowski (via 91Mobiles).

The TWS earbuds with the codename B154 are anticipated to be the first product from Particles by XO. The earbuds’ specifications are yet unknown, however, LHDC (Low Latency High-Definition Audio Codec) and ANC are anticipated to be included (Active Noise Cancellation). The odd earbud design, which hints that the sub-brand may follow in the footsteps of Nothing and be more fashion-focused, is what has, however, captured people’s attention.